Legacy At the outset of WCW's existence, as well as that of its predecessors, the company was strongly identified with the style of professional wrestling (i.e., '), which emphasized athletic and competitive in-ring performances over the showmanship and cartoon-like characterizations of the WWF. Its only purpose was to deal with old contracts and lawsuits. The former WCW entity, which retained liabilities not acquired by WWF, was renamed back to the Universal Wrestling Corporation it was listed as a subsidiary of Time Warner until 2017, when it was merged into Turner Broadcasting System.
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While initially the new company was called the Universal Wrestling Corporation (launched October 11, 1988), very shortly following the purchase the decision was made to utilize the familiar 'World Championship Wrestling' TV show name, as the brand name for this new promotion.Īcquisition Company, which holds the rights to the WCW video library and other intellectual property. This entity was under the ownership of media mogul and cable-TV pioneer, based in.
Influential wrestling magazine and its sister publications thereafter habitually referred to Jim Crockett Promotions as 'World Championship Wrestling', 'WCW' and most commonly 'the World Championship area' and continued to do so until early 1988 when it began referring to the company solely as the NWA, reasoning that 'it has become apparent that the NWA and the World Championship area are one and the same.' However, it was not until Novemthat an actual, (NWA)-affiliated promotion called 'World Championship Wrestling' appeared on the national scene.
Barnett ultimately became majority owner of the promotion, and began using his previous employer's name for his new promotion's television program in 1982. (who had worked for the promotion in ) came to Atlanta in the 1970s during an internal struggle over.
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